Social media has proven to be a great tool for resorts to reach out to a wider audience online. But not surprisingly, this marketing tool also has its way of extending its reach offline.As most customer service still happens the moment a guest checks in, resorts...
Your resort’s Facebook Fan page may have thousands of fans and a handful or wall comments everyday. But does this mean your Page is truly effective? The best way to be sure is by adding Google Analytics to your fan page. It’s...
Running a resort and an online life can be a daunting task for those unprepared. Planners and pocket calendars may have left us decades ago, but the concept of organising your schedule is still very much applicable to today’s digital society. So if...
Social Media is an important part of a successful online campaign for your Resorts website. HootSuite has proven to be a great tool, allowing you to link all your Social Media Pages on one easy platform.Here's now to create and use your...
It is seemingly the important question being asked by Resorts and Internet Marketing campaign managers; Facebook Group or Page? There has been recent discussion as to benefits of Pages and Groups for Resorts wanting to increase their Facebook and subsequent online...
The internet has truly turned mobile. The popular trend in today’s society is mobile internet, and everywhere we look resorts are jumping on the band wagon. Mobile internet allows people to access websites on their mobile phones, literally anywhere –...
With the developments of the internet and the increasingly popular trends of Social Media, reputation management has become a defining feature for many online users. Never before has it been this easy for people to find out personal information of other users. With a...
The new Facebook “Like” button has been active since early april and we are beginning to see some interesting ways that this feature can benefit your Hotel!The new and improved “Like” button is said to act as an open channel, giving hotels the...
The blog can be a very powerful tool for your website if you know how to use it effectively. It can also be a major buzz kill if you don’t maintain it, and keep the posts interesting and informative. One of the biggest issues with blogs is that people start a...