Get to Know eTourism

For over two decades, eTourism has revolutionised how short-term accommodation providers connect with guests online. From boutique hotels to large-scale resort groups, we’ve built a reputation as a trusted partner in digital marketing for the accommodation industry across Australia.

At eTourism, we don’t just deliver marketing—we deliver results. Our expertise lies in understanding the unique challenges of the accommodation industry and crafting strategies that work. Whether you’re looking to increase direct bookings, improve your search engine visibility, or engage guests across digital platforms, our specialist team is here to help.

A Proven Track Record of Success

Our results speak for themselves. eTourism has partnered with hundreds of accommodation providers to unlock their digital potential, helping businesses grow their online presence, reduce reliance on third-party platforms, and maximise direct bookings.

What sets us apart?

Boost Direct – Pay on Performance

With Boost Direct, you only pay when your direct bookings increase. For example, our partnership with Swell Resort delivered a 100% growth in direct bookings in just twelve months. This performance-driven model exemplifies our commitment to delivering measurable value.

20+ Years of Industry Expertise

As pioneers in accommodation digital marketing since the early days of the internet, we know what works.

Tailored Solutions for Accommodation Providers

Unlike general agencies, we specialise in your industry, ensuring strategies are designed with your goals in mind.

Why Choose eTourism?

We’re not just your marketing agency—we’re your partner in growth. Here’s why Australia’s leading accommodation providers trust eTourism:

Tailored Strategies

Every property is unique, and so is our approach. From bespoke SEO plans to personalised social media campaigns, we design strategies that meet your goals.

Innovative Approaches

Staying ahead in digital marketing requires constant evolution. We use advanced tools and techniques, including cutting-edge CRM integrations, data-driven keyword research, and engaging content marketing, to keep you ahead of the competition.

Transparency and Trust

With detailed reporting and regular updates, you’ll always know how your campaigns are performing. Our success is built on open communication and proven outcomes.

Success Story: Boost Direct in Action

When The Beach Cabaita, a boutique resort in Cabarita, New South Whales, partnered with us, they were looking to reduce OTA dependency and grow direct bookings. Through Boost Direct, we implemented:

Advanced SEO

Targeted campaigns that improved their ranking for high-intent keywords.

Optimised Paid Ads

Strategic PPC campaigns that doubled website traffic within three months.

Conversion-Focused Website Enhancements

Updates to CTAs and booking flows that increased conversions.

The result? A huge increase in direct bookings and a long-term partnership built on trust and success.

Our Mission and Values

At eTourism, our mission is simple: to empower accommodation providers to thrive in the digital landscape. Our values guide everything we do:

Results-Focused

our success is our success. Every strategy is designed with ROI in mind.

Expertise and Authority

With decades of experience, we lead with knowledge and innovation.

Partnership

We see ourselves as an extension of your team, committed to your growth.

What’s Next?

Ready to take your accommodation business to the next level? Let’s start a conversation.
Contact us to book a strategy session and discover how eTourism can drive direct bookings, enhance guest engagement, and deliver measurable results for your property.

Bryan Marsh

With over 25 years of experience in digital marketing, I have successfully built and scaled multiple million-dollar online businesses, specialising in driving growth through innovative marketing strategies and performance-based models. My expertise has taken me around the globe, where I have had the privilege of sharing insights with audiences of over 9,000 people at industry-leading marketing seminars and guest appearances on marketing panels worldwide, engaging with audiences of over 1,000 at a time.

Throughout my journey, I have collaborated with and contributed to the success of major brands such as Versace, Mantra, Quest Apartments, and RCI, delivering transformative results in online visibility, reputation management, and direct bookings. My passion lies in crafting and executing strategies that help businesses leverage the digital landscape for sustainable growth. Whether speaking at a global event, leading a team, or creating a tailored solution for a client, I am committed to unlocking new levels of success.