Social Media Archive

Keep up to date with the latest information and tips, and the latest technologies for hoteliers and accommodation managers. Learn more about online marketing for hotels, resorts, and short-term holiday accommodation properties.

Facebook, why YOUR business needs one

In recent years we have seen a shift in the way businesses are conducting their marketing. With the emergence of social media, the internet is becoming a prime source to interact with customers (present and future). Facebook is one of the leaders in this social media...

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Facebook for your Business

Create a Facebook Page for your Business:Setting up a Facebook Page for your business is a quick and effective way to put your business online. A Page is similar to a personal Profile, except that instead of people “Friending’ you, public users can become...

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The Roger Smith Hotel Case Study

I found this short video from Social Media expert Chris Brogan. Chris was giving a keynote speech at the Web 2.0 Expo with using a case study of the Roger Smith Hotel.  It is well worth the ten minutes as he gives a case study...

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Facebook Fan Pages

 Facebook claims to have more than 700,000 local business pages already created (http://www.facebook.com/press/info.php?statistics). This number is growing significantly each day, however Australian hotels and resorts seem to be slow on the up take. With...

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