Social Media Archive

Keep up to date with the latest information and tips, and the latest technologies for hoteliers and accommodation managers. Learn more about online marketing for hotels, resorts, and short-term holiday accommodation properties.

Consumers Growing Appetite for Videos

Consumers have spoken and what they like is online videos. Retailers are reacting to the increase of consumers demanding online videos when performing online shopping. The growing trend shows consumers react positively to video’s displaying images, visual tours...

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The flip side of Social Media

How to deal with negative reviews in a consumer-driven Hotel industry?Social Media is rapidly taking over the way both you (a person involved in the Hotel industry), and the consumers look, feel and think about products. The main difference with Social Media is it...

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iPad for your Hotel

With the iPad’s impending release and its (already) massive popularity, I thought it was a good time to get you thinking above and beyond when it comes to new technology and your Hotel.A few moths ago I blogged to you about the possibilities the Kindle could...

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The iPad Count Down is on!

Apple announced last week that the highly anticipated iPad™ will be available in Australia on Friday 28th of May.Australia will be sharing this release date with eight other countries including, Canada, France, Germany, Italy, Japan, Spain, Switzerland and the...

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Twitter’s new Business Features

It was recently confirmed that Twitter is in the process of beta testing new features, specifically designed for businesses.Twitter has hand selected businesses to participate in the beta testing of the products, having the ‘Twitter Business Centre’ only...

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Facebook Changes go LIVE!

Last month we discussed the impending changes to the Facebook “Like” button. It looks like the wait for this new feature to become available is officially over.  This week the popular social networking group released their new “Like”...

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