Twitter has allowed users in the U.S. to tweet their location via its Places feature for a while now, but recent developments show that Places may be taking it a step further by letting businesses “claim” a location or place.The “claiming” of...
In the Facebook press conference last Thursday, the social networking site announced that it is making updates to its mobile apps — specifically when it comes to Facebook Places.Facebook’s 200 million mobile users will also be happy to know that Facebook...
Social media has proven to be a great tool for resorts to reach out to a wider audience online. But not surprisingly, this marketing tool also has its way of extending its reach offline.As most customer service still happens the moment a guest checks in, resorts...
After Promoted Accounts last month, Twitter will now be expanding its ad platform to the individual streams of its users with Promoted Tweets.Starting today, the new ads will be targeted based primarily on keywords and will only be shown to users if it is relevant to...
Twitter is a social network that allows resorts to share brief, 140 character messages. Each time another user shares your message it is considered a ReTweet. ReTweets expand you reach as an individual or company and can contribute additional website traffic,...
Twitter Followers are special – they can do a lot of good things for your resort like give you free publicity and/or positive word-of-mouth marketing. For most people who are new to Twitter, it takes a little time to finally understand which Twitter...
Twitter officially rolls out today this new feature that allows advertisers to pay to boost their audience on Twitter by including promoted accounts on the "suggestions for you" feature on Twitter.com. This new product suggests users to follow...
Your resort’s Facebook Fan page may have thousands of fans and a handful or wall comments everyday. But does this mean your Page is truly effective? The best way to be sure is by adding Google Analytics to your fan page. It’s...
Last week, we blogged that Facebook Places is nearing its official roll out in Australia. Well, today we are very excited to announce that it’s finally here!For the 9 million Facebooking Australians who want to use the service, Places is available starting...