Social media has become an essential component of every business’s digital marketing toolbox. Used effectively,...
Six Ways to Optimise Your Social Media Presence
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Social Media
Keep up to date with the latest information and tips, and the latest technologies for hoteliers and accommodation managers. Learn more about online marketing for hotels, resorts, and short-term holiday accommodation properties.
Take Your Video Marketing Campaign to the Next Level with YouTube Analytics
YouTube has stepped up their analytics reporting over the last few months and now offers a more useful range of...
6 Social Media Mistakes to Avoid
Social media remains the most effective way to connect with droves of potential guests around the world while...
5 Visual Social Media Tips to Try Today
What do Instagram, Flickr, Pinterest, Tumblr and even Facebook have in common? They’re all predominately visual...
How to Optimise Your Google+ Presence for Search
When Google developed Google+, it created a SEO powerhouse designed to dominate search results above Facebook, Twitter...
Pinterest Introduces Enhanced ‘Article Pins’
Visual bookmarking site Pinterest is rolling out a new type of pin aimed directly at content publishers. The new,...
Instagram vs. Pinterest: Which is Best for Your Resort?
If you’re already juggling marketing campaigns across several social media sites, you need to be sure that any...
How to Create Compelling Google+ Posts
With 359 million users logging in every month, Google+ is hot on Facebook’s heels as the second largest social...
How to Keep Your Cool During a Social Media Crisis
Whether it’s a rogue tweet from an employee or guest negativity on Facebook, it doesn’t take much to spark...