Have you heard of the term ‘Last Room Availability’? How does that benefit me? Well the simple answer is more online bookings. To achieve this you should have your property management system connected to your channel manager. The concept is that if you...
eTourism Online Archive
Promotions in eTourism Online
eTourism Online has a range of very powerful tools that can help you create, manage and sell your special promotions. To follow are just a few examples of what can be achieved with eTourism Online. Have you ever wanted to reward repeat guests with a discount, or a...
What’s in Your Room Descriptions
A common area that gets overlooked in eTourism Online is our room & package descriptions. Too often we will see simply ‘3 Night Stay’ which gives the potential customer no real information about what they are getting.When someone is looking to...
What’s In Your Terms & Conditions?
Your Terms and Conditions are a major part of the booking process, however more often than not; they aren’t given the time and attention needed to be useful. They are one of the key factors when handling a situation such as a cancellation, a change of mind or even in...
Cancelling and Amending Bookings in eTourism Online
Of course, we would love if our guests never changed their minds, but the reality is they do! So how do we handle the amendments and cancellations in eTourism Online when this happens?First and foremost we need to know about it! This is particularly important if we...
Using the eTourism Online Request Feature
We often get asked about our eTourism Online request feature and how this works so I thought it would be a good idea to write this blog post about it.Have you ever had a time when you only had a couple of rooms left and you wanted to put them online but couldn’t...
Incentivise Loyal Guests with Coupon Codes
Incentives are a great way to keep loyal clients as well as acquire new ones. You can reward your former and prospective guests in different channels such as social media sites or on your direct website using eTourism Online’s coupon code...
Make Use of Your Built-In Newsletter Tool
In the time of Twitter, Facebook and Web 2.0, most people see publishing a newsletter as an old-fashioned, inefficient way to communicate with their desired audience. But the more savvy resort marketers realise that the benefits of a well-written, attractive...
What’s So Special About eTourism Online Specials?
Getting a great resort deal is a big factor in what makes a holiday successful. For most people, it’s not only about being able to say that “I stayed in Hotel So and So.” Nowadays, it just feels better for people on their holidays to say,...