Google’s ‘Hummingbird’ switch up has made it more important than ever to continually create high...
5 Basic Rules For Better Content Marketing
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Content Marketing Archive
Keep up to date with the latest information and tips, and the latest technologies for hoteliers and accommodation managers. Learn more about online marketing for hotels, resorts, and short-term holiday accommodation properties.
How Does Google Define ‘Quality’ Web Content?
Over the last three years, Google has made several important changes to the way it indexes the search results page....
8 Tips for Landing Page Success
There’s no doubt about it, landing pages and lead capture forms are two of the most crucial lead generation...
How to Boost Your Blog’s Performance Without Creating More Content
If you want to get more out of your hotel's blogging campaign, but don’t have the time to produce more...
Four Reasons Why Blogging is More Crucial Than Ever
As Facebook, Twitter and Tumblr continue to hog the spotlight, blogging has taken a backseat in the online marketing...
Why Your Content Doesn’t Attract Links – 6 Common Blogging Mistakes To Avoid
As you have probably heard by now, “to attract links you need great content.” But defining what it is...
Where To Find Images For Your Hotels Blog Posts
Including an image with your blog post is one of the best ways to catch the reader’s eye, stir their interest...
Four Reasons Why Blogging is More Crucial Than Ever For Your Resort
As Facebook, Twitter and Tumblr continue to hog the spotlight, blogging has taken a backseat in the online...
6 reasons why your hotel or resort needs a blog
When it comes to blogging, it’s surprising how reluctant some hoteliers can be to get on board. Maybe you think...