Blog
Start Thinking Mobile Marketing
In this digital age it’s important that hoteliers respond to the new needs of guests and offer them the convenience to select and reserve a room, access and change bookings and view hotel...
How to: Link Twitter to your Facebook Page
The power of social networks can be tapped to promote your resort business. Resort owners can post their advertisements, promos and upcoming events to these channels to be accessed by social...
How to: Design and Launch an Online Community for Your Resort
The online community is very powerful that it can drive change - both for the better and for the worse. When your online network grows and your relationships with them expand, they turn into loyal...
How to: Learn to optimise your Facebook page in 7 easy steps
First things first! For people who are newbies in the field of Internet marketing strategies, getting to know SEO and what it can bring to your website is a...
How to Evaluate SEO Effectiveness
One common question that many resort managers share is how to evaluate their SEO effectiveness. To date, it can be difficult to gauge if your SEO is performing or not, let alone, fully grasp...
The Seven Essential truths about Email marketing
Electronic mail (e-mail) provides the hospitality industry a flexible and cost-effective tool for trial and distributing sales as well as promotional messages to their existing customers and...
8 Sweet Ways to Drive More Traffic to Your Site
Without a steady stream of traffic to your blog, there’s little opportunity to engage your audience and convert readers to raving fans. So it might just be one of the biggest questions...
Repurpose Your Old Content for New Leads and Traffic
Marketing experts always emphasise the need to regularly create fresh and original content that it’s easy to overlook the potential of previously published or posted content.If your resort has...
3 Tips on Growing Your Email Marketing List
Email marketing has always been an effective way to reach out to existing and prospective guests. It’s organic, as these people voluntarily signed up to receive your news and...