Blog
5 Online Marketing Resolutions Worth Keeping
So, the tinsel is down, your cards have been recycled and the tree has been packed away for another year. Christmas is well and truly over. In fact, it’s almost two weeks into 2016 already....
5 Ways to Climb the YouTube Search Rankings
Are your hotel’s videos falling flat on YouTube? Optimising your content to take advantage of the site’s algorithm will ensure your videos get seen by more of your guests. In...
How To Deal with Fake Reviews on TripAdvisor
Most hotels have accepted by now that creating glowing reviews of their own business is not a wise idea. But what if your property is one of the many businesses unlucky enough to fall victim to...
3 Steps to Streamline Your Email Marketing Campaigns
Email is an essential component of any hotel’s online marketing campaign, but crafting great email content takes time, effort and money. With a little bit of planning and creativity, however,...
Make 2015 Your Hotel’s Best Christmas Yet
Like it or not, Christmas is approaching fast and if you want to maximise festive bookings, you need to start preparing right now. Tempted to put it off a bit longer? Don’t be! Take a look at...
4 Tips For Successful Guest-Generated Content Campaigns
If you want to increase Likes and shares and get noticed in your guests’ social newsfeeds, you need to create plenty of fresh and engaging content on a regular basis. But running powerfully...
Is Your Resort Doing Enough To Drive Direct Bookings?
Online Travel Agents have become the first port of call for guests searching for a great deal on their next night away. Sites like Expedia and booking.com allow consumers to compare and book the...
8 Reasons WordPress is Wrong For Your Hotel’s Website
With more than 74 million installs worldwide, Wordpress is the most popular CMS and blogging system available on the web. It’s not surprising it has become so popular. After all, the tool is...
Do Templates Create Good Websites? 4 Risks to Consider
When it’s time to build or redesign a website, price is top-of-mind for most hotels. Your resources are limited, and you want to get your new website up and running as quickly as possible...