Bryan Marsh Archive
Why Your Hotel Website is Costing You Bookings (and What to Do About It)
The Problem Most Hotel Owners Don’t See If you're still relying on a website that looks like it was built in 2012, you could be losing bookings every single day—without even realising it. While you're investing in SEO, social media, and OTA listings, your hotel...
The Bums on Beds Guarantee: Why We Work for Results, Not an Hourly Rate
Putting Our Money Where Our Mouth Is The digital marketing industry is flooded with agencies that promise the world but charge you by the hour regardless of results. They talk about strategies, engagement, and traffic—but what about actual direct bookings and revenue?...
How Digital Marketing for Hotels Can Increase Direct Bookings & Reduce OTA Reliance
The OTA Problem: Why Hotels Are Losing Direct Bookings For many hotels, online travel agencies (OTAs) like Booking.com and Expedia are both a blessing and a curse. While they bring in bookings, they also charge high commissions (15-25%) and actively compete for your...