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Month: March 2018 Archive
Keep up to date with the latest information and tips, and the latest technologies for hoteliers and accommodation managers. Learn more about online marketing for hotels, resorts, and short-term holiday accommodation properties.
How To Boost Your Website’s Conversion Power Using Social Proof
Few can dispute the importance of social proof in the travel industry. When planning their breaks, almost all online holiday planners are influenced by the opinions of other travellers when it comes to choosing where to travel and stay. While review sites like...
How To Encourage More Millennial Travellers To Book Direct
At a time when older generations are tightening their purse strings, adventure-hungry millennials are spending more on travel than ever. Unsurprisingly, it’s OTAs that are seeing most of this increased spending, with data revealing that more than 50% of...
5 Quick And Simple Tips For Driving More Blog Traffic
It happens to anyone who produces content regularly. You spend time and effort crafting what you think is the perfect blog post, carefully optimised with the right keywords to rank highly in the SERPs. You post on social media to promote your blog and alert guests on...
Are Your Guests Suffering From Social Media Fatigue?
Ever feel like you’re reaching social media overload? You’re not alone. More and more people are reporting dissatisfaction with the impact social platforms have on their lives. They’re a great way to stay in the loop with family and friends sure, but...