If you have an active blog on your hotel’s website - which you absolutely should if you want to maximise your brand’s reach and generate direct bookings – you’re probably wondering how to get your posts seen by more of your guests. One of the...
As any online marketer will tell you, SEO is an increasingly complex art to master. Not only are there more than 200 different factors which make up Google’s algorithm, the search landscape is constantly shifting, and each shift brings with it a new set of best...
Do you know what the world’s second biggest search engine after Google is? YouTube. Billions of people are making billions of video searches and watching hour upon hour of content everyday, on their TVs, tablets, desktop and Smartphone devices. If your hotel...
One of the biggest shake ups in SEO in recent years has been the arrival of voice search. Thanks to mobile personal assistants and technologies such as Amazon Echo and Corona, consumers can quickly and conveniently find what they’re looking for online without...