There’s no denying it: you need a mobile-optimised site. With global mobile internet usage expected to hit 90% by 2017, failing to make your content easily accessible across all devices won’t just cause a headache for your guests, it’ll lose you...
Images and video have appeared in search results for some time now, but often, rich media of this type is very much an afterthought when it comes to search engine optimisation. Although optimising text content is integral to any successful SEO strategy, paying...
The Apple Watch was unveiled in a live event in California last week, alongside a preview of the iPhone 6 and 6 Plus. Set to go on sale early next year, the highly anticipated product is Apple’s first all-new design since the original iPad in 2010. It is also...
Responding to your guests on social media is now an essential component of customer service and your online reputation hinges on getting it right. Are you delivering the best customer service possible for your guests on Facebook and other social platforms? Here are 3...
Google Analytics is one of the best tools out there for getting to grips with your website metrics, but if you haven’t set it up correctly, all you’ll achieve is inaccurate data and incorrect conclusions about how your organic traffic converts. Here are 5...
In life, old habits die hard. And in blogging, they can be just as difficult to break. If your current campaign isn’t generating the traffic and bookings you’d like it to, it’s time to identify bad habits so you can break free of your blogging rut...