We’ve all seen them – the endless, envy-inducing sun-lounger and beach photos that pop up all over our social media feeds whenever a friend goes on holiday. Now, taking the world’s photo-sharing obsession as its inspiration, a new Instagram themed...
There’s no denying the power of the online review. Travellers are actively seeking the opinions of former guests when making a booking decision, which means you need to get proactive with your resort’s reputation management if you want to shine online....
Suffering from email marketing writer’s block? Your email content is just another great platform to showcase all that makes your property unique. Here are 10 simple email-blast ideas to get your creative juices flowing and your guests clicking...
If you’re already juggling marketing campaigns across several social media sites, you need to be sure that any extras you add to the mix are going to be worth the time. By now, you’ve probably heard of Pinterest and Instagram – two still...
If you want to maximise bookings this festive season, you’ve got to start now.With Christmas and New Year’s fast approaching, here are some tips for making the most of the busiest booking period of the year. Get Ready Planning and preparation is the...
Uploading promotional videos to YouTube boosts your online marketing campaign by bringing your property’s best features to life, capturing the attention and imagination of guests and getting them ready to make a booking. With a little time and effort, these...
At eTourism we’re always trying to come up with new ways to enhance our systems. The latest update to the eTourism Online booking engine now allows you to upload multiple images to each of your eTourism Online packages. It’s always best to give your...
Over the last three years, Google has made several important changes to the way it indexes the search results page. Determined to serve up only the best, most useful results for every online query, the company has introduced a series of algorithm updates designed to...
With 359 million users logging in every month, Google+ is hot on Facebook’s heels as the second largest social media site in the world. And now that Google is prioritising content from the platform on the search results page, it’s quickly becoming one of...