We’ve already discussed the importance of using email list segmentation to categorise your contact database and...
How to Identify Your Guests’ Needs and Take Email Segmentation to the Next Level
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Month: September 2012 Archive
Keep up to date with the latest information and tips, and the latest technologies for hoteliers and accommodation managers. Learn more about online marketing for hotels, resorts, and short-term holiday accommodation properties.
Four Reasons Why Blogging is More Crucial Than Ever
As Facebook, Twitter and Tumblr continue to hog the spotlight, blogging has taken a backseat in the online marketing...
Why Your Content Doesn’t Attract Links – 6 Common Blogging Mistakes To Avoid
As you have probably heard by now, “to attract links you need great content.” But defining what it is...
Google Snaps Up Frommer’s Deal
Nearly a year after its acquisition of restaurant review and ratings service Zagat Survey, Google has announced it is...
Where To Find Images For Your Hotels Blog Posts
Including an image with your blog post is one of the best ways to catch the reader’s eye, stir their interest...
How Hotel Image Choice Impacts Click-Through Rates
A new study has shown that the photos hotels choose to use in their OTA booking paths have a considerable bearing on...
New Custom URLs for your Google Plus Hotel Page
If you struggle to memorise that long string of random numbers that makes up your hotel’s Google + business...