Published in Management Rights Journal October 2010 If there is such a thing as the Holy Grail of the resort industry, it should be customer service. After all the effort that's put into the advertising and promotion about a resorts scenic views and top notch...
Last week, we posted a step-by-step process on how to setup a Twitter account for your resort. We want to make things easier for you to understand so we have developed a video tutorial on the topic. No matter how unfamiliar you are with Twitter, we will...
Twitter is a social network that allows resorts to share brief, 140 character messages. Each time another user shares your message it is considered a ReTweet. ReTweets expand you reach as an individual or company and can contribute additional website traffic,...
Getting a great resort deal is a big factor in what makes a holiday successful. For most people, it’s not only about being able to say that “I stayed in Hotel So and So.” Nowadays, it just feels better for people on their holidays to say,...
Facebook Places may still be new in Australia but it’s no reason for your resort not to begin taking advantage of its potentials.With nine million Facebook members in Australia alone, there is a huge opportunity to turn these users into prospective guests. ...
Facebook provides you an opportunity to create a business account to add another method for your resort to reach its marketing goals. With a business page, you can create advertisements that appear on targeted Facebook pages and allow you to reach a wider audience....
Google TV has finally unveiled it's first set top box to the public. A set top box enables regular TV sets to access digital content from Google. It’s like having a box to access cable TV channels, only now it’s Internet content. You can...
Twitter is rapidly becoming one of the most popular social networking platforms. It is continuously being the chosen forum to broadcast breaking news, host online competitions, advertisements as well as being an obvious choice for friends to interact. Twitter is not...
Twitter Followers are special – they can do a lot of good things for your resort like give you free publicity and/or positive word-of-mouth marketing. For most people who are new to Twitter, it takes a little time to finally understand which Twitter...