Published in Management Rights Journal September 2010 Social media is fast becoming an essential part of the marketing mix for different brands. Resorts are now integrating social networking sites into their marketing campaigns; be it to promote their product, ...
Last week, we blogged that Facebook Places is nearing its official roll out in Australia. Well, today we are very excited to announce that it’s finally here!For the 9 million Facebooking Australians who want to use the service, Places is available starting...
For Foursquare, it’s out with the old and in with the new.Just last week, the social networking site introduced their new and improved version with Foursquare 2.0. Don’t worry, this change can be beneficial for your resort.In fact, Foursquare 2.0...
It always feels good to have a happy guest. It means that you have lived up to, or even exceeded, their expectations.As a resort manager, you can turn these happy guests into your resort’s very own online cheerleaders. All you have to do is follow...
A few weeks back, Facebook unveiled its new geolocation feature, Places—where users can check in at a particular place to share with friends. It was initially available in the United States but was recently launched in the United Kingdom and Japan.Facebook...
Facebook and Microsoft are currently in talks of expanding the search ties the two have been sharing for many years.Sources say that these talks include the possibility for Microsoft’s Bing search service to find data from consumer usage of the social networking...
Every minute, people all over the world upload a total of 20 hours of videos in different channels such as YouTube, Vimeo, etc. A few weeks ago, ReelSEO, an online video marketing blog, announced that videos account for more than 50 percent of the total...
Have you claimed your resort on Foursquare yet?Recently, Foursquare became more business-friendly after they created a step by step process to allow business owners to claim their venue on Foursquare.But before we proceed on how to claim your resort venue on...
Aside from being a great resort, how else can you get more fans on Facebook?If you are running out of ideas, don’t worry. We have just the 4 fan acquisition strategies to help your resort’s Facebook page gain more fans.:1. Turn Guests into Fans at...