Tutorials
- All Blogs ()
- Content Marketing (54)
- Email Marketing (46)
- eTourism News (3)
- eTourism Online (19)
- Hotel Marketing (168)
- Industry News (23)
- Mobile (29)
- Online Reservations (11)
- Open Source (1)
- Published Articles (2)
- Search Engine Marketing (90)
- Social Media (186)
- Tech (4)
- Tutorials (27)
- Website Design (7)
Posted on Sep 4th 2013 by Ashlee Hume
Understandably, for some newcomers of the hotel, motel and resort game, using CMS's (Content Management Systems) can be a little daunting. Uploading, downloading, importing, exporting, it all takes a little patience and learning. This tutorial will show y...
Posted on Jan 9th 2013 by Bryan Marsh
Now that Google is rolling out Hotel Finder on a worldwide scale, it's time to pay attention to your hotel's Google Hotel Finder page. Because the product's initial feed of data was collected from sites like Yelp.com, online travel agencies and GDS repr...
Posted on Jun 21st 2012 by Bryan Marsh
Email marketing campaigns are an effective and affordable way to attract return visitors to your resort's website. Campaign tags help you to analyze the success of each email you send so you can stay on top of your campaign and maximize your return on inv...
Posted on Jun 12th 2012 by Fatima Hodzic
In plain English, SEO is generally a number of techniques or processes used to optimise a website and give it the best chance to be seen in search engines like Google or Bing....
Posted on Jun 4th 2012 by Jodie Dunlop
In the iLaunch Content Management System, we try to make newsletter campaigns as powerful and painless as possible. iLaunch allows you to build your contact database in a number of ways and then provide you a comprehensive campaign builder for selecting,...
Posted on May 21st 2012 by Jodie Dunlop
Blogging is a popular way for businesses to communicate updates such as upcoming events, special deals, and timely information with their clients. It's also a fantastic way to increase your visibility in search engines such as Google and Bing because the...
Posted on May 17th 2012 by Bryan Marsh
As discussed in a recent post on our hotel marketing blog, Pinterest has caught the attention of marketers and is already beginning to make waves in the travel industry. It goes without saying that there are some huge potential benefits to having your res...
Posted on Mar 6th 2012 by Bryan Marsh
Last Wednesday, Facebook launched a bunch of new features around Timeline for Pages, giving Page administrators the ability to upgrade to the Timeline redesign now or wait until forced in 30 days. There are a number of changes that will affect your hotel'...
Posted on Nov 9th 2011 by Bryan Marsh
Google has announced Google+ Pages for your Resort or Hotel. These pages have been specifically created for businesses on Google+. We'll show you how to create your very own Google+ Page....
Posted on Oct 18th 2011 by Josh Constine
Facebook has yet to release a plugin that websites can install to ask for subscribers to Facebook profiles. Here's how to create your own, using the social network's badge creator....
Posted on Feb 10th 2011 by eTourism
RSS (or "Really Simple Syndication") simplifies importing information from portals, weblogs and news sites. It also simplifies the way you stay informed and helps you take control of overloaded email in-boxes....
Posted on Feb 5th 2011 by eTourism
In today's highly competitive resort industry, any add-on in sales or service you have over your competitors can make the difference. A standout feature for an accommodations' website is to have the ability to chat with a live person through a website - v...
Posted on Oct 28th 2010 by eTourism
No matter how unfamiliar you are with Twitter, we will guide you on how to create your first account in less than 10 minutes....
Posted on Oct 25th 2010 by eTourism
Facebook Places may still be new in Australia but it's no reason for your resort not to begin taking advantage of its potentials....
Posted on Oct 22nd 2010 by eTourism
With a business page, you can create advertisements that appear on targeted Facebook pages and allow you to reach a wider audience. With just an email address, you can quickly set up and customise your own business account on Facebook....
Posted on Oct 21st 2010 by eTourism
Twitter is not just a social networking device for consumers; it has proven to be a highly successful tool for resorts....
Posted on Aug 24th 2010 by Bryan Marsh
After setting up your hotel's dynamic, content-managed website, what's next? Well, you have to test if it works--by saying "it works" doesn't mean it's live and people can actually go to the website....
Posted on Aug 5th 2010 by Bryan Marsh
How to Create and use Your HootSuite Account: To create a HootSuite account visit http://hootsuite.com/ and click on the 'Sing up Now' button. Fill in the required fields and click the 'Create Account' button. You have the option to link up all y...
Posted on May 20th 2010 by Bryan Marsh
Now that you have set up your Google Analytics account, let's see how you can use it to view your website's traffic:...
Posted on May 20th 2010 by Bryan Marsh
Google Analytics is a great tool which allows you to analyse the traffic on your website. It provides you the tools to view who is visiting your site, what they are looking for and how they are getting to your site. It also allows you to monitor your webs...
Posted on Apr 28th 2010 by Bryan Marsh
Google Alerts is a great tool businesses can use to monitor their online presence. This function allows you to create "Alerts" in relation to particular topics....
Posted on Apr 21st 2010 by Bryan Marsh
Setting up a Foursquare account is a quick and easy way to increase your online presence....
Posted on Nov 10th 2009 by Bryan Marsh @bryanmarsh
This post will guide you through the steps required to set-up TweetDeck, a great tool for managing one or more Twitter accounts....
Posted on Oct 29th 2009 by Bryan Marsh @bryanmarsh
This tutorial is to help you get started with Twitter. We will show you how to: Create a twitter account Find friends (twitters) Send Tweets, Replies and Direct Messages (DM's)....
Posted on Sep 23rd 2009 by Jodie Dunlop
We are commonly asked how to resize images and which program is the best to use. So checkout this video tutorial on using a great free program for resizing and cropping photos and images....
Posted on Aug 21st 2009 by Bryan Marsh
RSS lets online users subscribe to content sources across the web. Aggregation tools, such as Google Reader, display summaries of these subscriptions, which update automatically when new information is available....
Posted on Aug 21st 2009 by Bryan Marsh
We have just published a how-to whitepaper on using Google Reader and RSS Feeds....